CRM and follow-up workflows for property leads
Lead routing, instant responses and nurturing that help your team contact every enquiry quickly and keep longer-term buyers warm.
Where property leads go wrong.
- 1Leads wait hours for a first call, and by then they have spoken to another agency.
- 2Nobody knows which campaign a closed deal came from.
- 3Buyers who are not ready now are never contacted again.
Who this is for and the leads it aims to bring.
Built for
- Brokerages with several agents sharing leads
- Developers with large enquiry volumes during launches
- Sales managers who need visibility over follow-up
Lead types
- All campaign leads
- Longer-term buyers and investors
- Past enquiries worth re-engaging
Custom proposal
Priced to your projects, markets and scope. Your proposal shows our management fee in USD and your recommended advertising budget as separate figures.
The strategy, step by step.
- 01
Map the process
How leads arrive today, who handles them and where they get lost.
- 02
Routing
Rules that send each lead to the right agent or team with full source data.
- 03
First response
Instant email or WhatsApp confirmation where your tools allow it.
- 04
Nurture
Follow-up sequences for buyers and investors who are not ready yet.
- 05
Reporting
Dashboards connecting campaigns to stages in your pipeline.
Everything in scope.
- 01Lead flow audit
- 02CRM pipeline and routing setup
- 03Instant response templates
- 04Email and WhatsApp nurture sequences
- 05Source and campaign tracking in the CRM
- 06Pipeline reporting
How we measure progress.
Where your CRM and tracking allow, we report each of these by campaign and channel.
Cost per lead (CPL)
What each enquiry costs, by channel, campaign and project.
Qualified enquiry rate
The share of leads that meet the criteria we agree with your team.
Booked calls and viewings
Appointments set by your agents, where your CRM tracks them.
Pipeline opportunities
Deals in progress that started from a campaign, where reported back to us.
Questions, answered.
Which CRMs do you work with?
Can you automate WhatsApp messages?
Do you replace our sales team's follow-up?
Related services
Plan your marketing automation.
Share a few details about your business, inventory and budget. We'll come back with a practical lead generation plan.